I found my new favorite hair product at the grocery store

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I always forget something when I pack for a trip, and this time, it was a Davines product—which I spritz on damp hair to protect and glossify it—that got left behind. I was slightly bereft, as I couldn’t imagine another product doing the job quite as well. But I took a chance on this leave-in conditioner from Whole Foods, and I must say it’s kind of a miracle. It detangles brilliantly, and leaves my hair smooth and virtually frizz-free. And it doesn’t make your hair feel heavy and sticky, the way some leave-in conditioners can.

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13 Thoughts on I found my new favorite hair product at the grocery store
    liz
    1 Aug 2022
    9:25am

    I want to try both: the Davines and this.

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      Betsy P
      1 Aug 2022
      11:20am

      The Davines is really good and smells great.

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    Betsy P
    1 Aug 2022
    9:19am

    Yay! Love it when cheaper (ahem) products do a good job and bonus points for being able to readily access them at the store.

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    Milou
    1 Aug 2022
    5:16pm

    I will definitely check this out as I love the Davines, but this is much cheaper and I can pick it up while grocery shopping!

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      Truly blessed
      12 Nov 2022
      7:30pm

      I noticed the second ingredient is serial alcohol. I’m very picky about what goes on my hair. Alcohol is a drying agent. It dries hair out, making it frizzy. I’ve been using Love Beauty Planet conditioner (and shampoo) from Target. Currently, there’s $1.50 off coupon on the bottles. No sulfates, phthalates, or drying agents. Plus, the bottle and ingredients are good for the planet, not tested on animals and vegan. All for under $6. True love!

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    Gablesgirl
    1 Aug 2022
    7:21pm

    I’m using Trader Joe’s coconut hair conditioner and I really like it.

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    Darci
    1 Aug 2022
    11:47am

    Oh this looks interesting. How “coconuty” does it smell?

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      Kim France
      1 Aug 2022
      12:48pm

      Not very.

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    Tricia
    1 Aug 2022
    2:21pm

    Eva Mane Magic 10-1 primer is wonderful! It conditions, set angles and defrizzes without being too heavy. I bought mine at Costco but I’m not sure if they carry it anymore
    On a side note I always click the box to register on GOACA to register for future emails and it never remembers me 🙁

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      Jax
      1 Aug 2022
      10:43pm

      Me too. GOACA never remembers me either.

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        Kim France
        2 Aug 2022
        10:34am

        OK, I’m on it, ladies.

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      Leah
      1 Aug 2022
      8:43pm

      I think Sally Beauty Supply carries the Eva brand!

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      C.D.
      2 Aug 2022
      8:38am

      You can find it for $12 on the Eva website — eva-nyc.com

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Kim France

I was born in Houston, Texas in 1964 and have lived in New York City since 1988. I had a long career in magazines, working at Sassy, Elle, New York, and Spin, and in 2000, I founded Lucky magazine, which I edited for ten years.

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